Every book’s story: the movie

A video by Macmillan's US marketing team offers a droll look at the stages a book goes through on its journey from author's mind to shopping basket
  
  


If you've ever wondered about the stages a book goes through on its journey from author's mind to Amazon, Macmillan US's digital marketing team has put together a fascinating guide.

As with most films of books, it should probably have an opening title somewhere explaining that it's only based on a true story, but don't let that stop you watching.

 

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